About Us
Blending traditional rice-farming wisdom with cutting-edge rice processing technology.
From a modest operation to a modern enterprise.
PT. Hadi Mulya Utama was founded in February 2023 with a vision to provide Indonesian families with the highest quality rice while supporting local farming communities.
What started as a modest operation has grown into a modern enterprise processing paddy into pristine white rice, all while maintaining the authentic taste that brings families together.
By investing in the latest milling equipment and quality control systems, we ensure every grain of rice meets the highest standards of excellence.
"Di PT. Hadi Mulya Utama, kami percaya beras terbaik lahir dari perpaduan tradisi dan teknologi. Komitmen kami teguh: menghadirkan beras premium yang halal, aman, dan konsisten ke meja keluarga Indonesia, sekaligus tumbuh bersama para petani dan mitra kami."
Ahmad Wahid Nurhani
Executive Director
To be the leading innovator in rice processing across Indonesia, delivering premium quality products that bring joy to every meal while supporting sustainable farming communities and contributing to national food security.
To transform paddy into perfect white rice through cutting-edge technology and unwavering quality standards — enhancing our customers' dining experience, supporting the prosperity of farming communities, and promoting sustainable agricultural practices.
Milestone by milestone.
Company Founding
PT. Hadi Mulya Utama was established with a vision to provide Indonesian families with the highest quality rice.
First Operations & Lospulen Launch
Operations began with a 2 ton/hour capacity processing facility and our Lospulen brand was launched to the market.
Pulenesia Launch
Our first premium brand, Pulenesia, was introduced to the market.
PBN Partnership
Partnership with Preferred by Nature began, focusing on low carbon rice production.
PenyuNesia Launch
Our second brand, PenyuNesia, was introduced to the market.
BULOG Partnership
Became an official partner of BULOG Indonesia, supporting national food security initiatives.
Capacity Expansion
Production capacity increased to 3.5 tons/hour.
New Facility Inauguration
Inauguration of a new building along with a paddy drying machine and an integrated paddy-to-rice production line.
Halal Certification
All PT. Hadi Mulya Utama products are officially Halal-certified. Every raw material and every step of our processing has been tested and audited by authorized institutions.
The principles we hold.
Quality Excellence
We are dedicated to producing the highest-quality white rice, ensuring every grain meets our exacting standards — from farm to table.
Innovation
We pursue new technologies and methods with energy, creativity, and a fresh perspective — embracing change to continually improve our processes, products, and customer experience.
Sustainability
We are committed to environmentally responsible practices across our supply chain — from supporting sustainable farming to efficient, low-carbon processing.
Partnership & Community
We value our relationships with farmers, employees, customers, and industry partners — working together to grow shared prosperity and advance the national rice industry.
Authenticity
While embracing modern methods, we honor the rich tradition of rice cultivation and its meaning in Indonesian culture and daily life.
PT. HADI MULYA UTAMA
Struktur Organisasi Pengurus Perusahaan
Berlaku per Juli 2026
Catatan: Office Manager dan Manajer HR/GA melapor langsung kepada Direktur Utama. Staf Operasional bertanggung jawab kepada Direktur Operasional, sementara Office Manager berperan sebagai leader dalam koordinasi pekerjaan sehari-hari (bukan garis komando dan bukan senioritas). Legal Officer berada pada jenjang setara manajer, namun di luar garis komando — berperan sebagai advisor bagi Direktur Utama.